KUTIP, Muhammad Faizal; MASUKREE KORA, Marjan; MOHAMAD JAAFAR, Mohamad Fittrey Hazwann; MOHD KUDZI, Farah Aimi; SAMSUL, Fareesha Nadhirah. Students’ Perception of 4Ps Marketing Strategies on Sports Product Purchases in Malaysia. Indonesian Journal of Sport Management, [S. l.], v. 5, n. 1, p. 12–22, 2025. DOI: 10.31949/ijsm.v5i1.11941. Disponível em: https://ejournal.unma.ac.id/index.php/ijsm/article/view/11941. Acesso em: 27 apr. 2025.